Bachelor of Arts in Media Studies
General Education Requirements
- Tahlequah
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Media Studies Curriculum Minor
The Media Studies program offers a minor consisting of 18 hours of any Media Studies courses, a Public Relations minor, and a Professional Media Communication minor. The Professional Media Communication minor must complete 12 hours of required courses.
Professional Media Communication Minor
Required Courses - 12 hours:
- COMM 3803 - Interviewing
- COMM 4223 - Leadership
- MS 3513 - Media Management & Planning
- MS 4533 - Crisis Communication
Communication Elective - 3 hours
(Pick 3 hours from this selection)
- COMM 2543 - Intercultural Comm
- COMM 3223 - Business and Professional Comm
- COMM 3403 - Persuasion
- COMM 3445 - Conflict Management
Media Studies Elective - 3 hours
(Pick 3 hours from this selection)
- MS 3013 - Digital Photography
- MS 3033 - Basic Advertising
- MS 3133 - Basic Public Relations
- MS 3233 - Publication/Editing
Public Relations Minor
- MS 2173 - Media Software
- MS 3033 - Basic Advertising
- MS 3133 - Basic Public Relations
- MS 3513 - Media Management & Planning
- MS 4453 - Public Relations Writing
- MS 4533 - Crisis Communication
For more information about degree requirements, visit the NSU catalog.
Download this Media Studies Curriculum 22-23
Policies of the College of Liberal Arts
- ENGLISH PROFICIENCY: English proficiency is a graduation requirement. Components I and II of English proficiency should be met with grades of C or better prior to the completion of 60 credit hours.
- UPPER DIVISION CREDIT: Total hours must include at least 40 hours of credit in courses number 3000 and above.
- LIBERAL ARTS & SCIENCES: At least 80 semester credit hours are required in the Liberal Arts and Sciences for BA/BAED/BFA degrees and 55 semester credit hours of Liberal Arts and Sciences for BS/BSED degrees and 40 semester credit hours of Liberal Arts and Sciences for specialty degrees (BGS, BSW). Liberal Arts and Science courses are designated by a # after the course title.
Media Studies Curriculum
Media Studies Core: 33 hours
- MS 2103 – Basic Writing for the Media
- MS 2173 – Media Software
- MS 2453 – Media Literacy
- MS 3013 – Digital Photography
- MS 3233 – Publication/Editing
- MS 3513 – Media Management Planning
- MS 4113 – Digital Media Production
- MS 4333 – Media Law
- MS 4533 – Crisis Communication
- MS 4553 – Media Campaigns & Events
- MS 4983 – Media Internship 1
*Not all calsses are offered each semester.
Meet with your adviser or a Media Studies instructor to plan
your semester accordingly.
Multimedia/Journalism Option (12 hours required of 15 hours offered)
- MS 2403 – Intro to Web Design
- MS 3203 – Digital Darkroom
- MS 3333 – Multimedia Writing
- MS 4233 – Video Production
- MS 4683 – Social Media
Public Relations / Advertising Option (12 hours required of 18 hours offered)
- MS 3033 – Basic Advertising
- MS 3133 – Basic Public Relations
- MS 4063 – Advanced Advertising
- MS 4093 – Copywriting and Layout
- MS 4453 – Public Relations Writing
- MS 4653 – PR and the Media
MS 2103 – Basic Writing for the Media - 3 Credit Hours
Students will learn the fundamental study and practice in the gathering, writing and evaluating news for all media.
MS 2173 – Media Software - 3 Credit Hours
Students will learn the fundamentals of the Adobe Creative Suites programs. This is an introductory course in Photoshop, Illustrator and InDesign.
MS 2453 – Media Literacy - 3 Credit Hours
An introduction to the media studies field. Students study newspaper, television, public relations, social media, media convergence and advertising fields.
MS 3013 – Digital Photography - 3 Credit Hours
Students will study fundamentals digital photography. Students will learn how the media inform, illustrate and document using photographs.
MS 3233 – Publication/Editing - 3 Credit Hours
Students will study and practice editing copy for all media. Tightening writing and grammatical skills with a strong emphasis grammar and Associated Press style.
Prerequisites: MS 1103 Intro to Media Studies and MS 2103 Basic Writing for the Media
MS 3513 – Media Management Planning - 3 Credit Hours
Provides an introduction and overview to the media industry from a strategic management perspective. Students will learn the strategies for management and planning will be examined throughout areas central to the media sector including, but not limited to budgeting and accounting, contracts, social media and technological advances, the economy and branding.
MS 4113 – Digital Media Production - 3 Credit Hours
In a practical lab setting, students will learn techniques in reporting, editing, layout and design for web-based publication, photography, and/or advertising. Students will complete weekly lab work with the staff of the student media production team.
Prerequisites: M S 3233 Publication/Editing
MS 4333 – Media Law - 3 Credit Hours
Study of legal issues of the mass media; including such legal topics as defamation, privacy, obscenity, privilege, access as they apply to the news, advertising/public relations and entertainment industries.
MS 4533 – Crisis Communication - 3 Credit Hours
Students will learn the study and practice of crises and the way organizations deal with them. Students study ways to implement a crisis plan within an organization. Familiarize students with crisis management; to stimulate the thinking process and to spark discussion via case studies on crisis issues.
MS 4553 – Media Campaigns & Events - 3 Credit Hours
Students will learn the integration of theory, research methods and communication techniques for planning, implementing, and evaluating public relations campaigns, client proposal writing and presentation.
Prerequisites: Junior standing or above
MS 4983 – Media Internship 1 - 3 Credit Hours
Students gain supervised practical experience in a media facility; such as a newspaper, radio or television station, public relations operation, social media experience or advertising agency.
MS 2403 – Intro to Web Design - 3 Credit Hours
Students will learn how to construct and design a web page.
MS 3203 – Digital Darkroom - 3 Credit Hours
Students will study fundamentals digital photography. Students will learn how the media inform, illustrate and document using photographs.
MS 3333 – Multimedia Writing - 3 Credit Hours
The purpose of this course is to apply and expand the reporting and writing skills learned in basic journalism so that students learn to develop stories for traditional media outlets as well as new electronic media, which is evolving daily. Students will learn the importance of electronic media in a global world. They will come to understand how media systems in many countries have developed differently from those in the United States. Students will come to understand that working in a global market means that they must comprehend how media systems around the world are developed and structured. Students will learn to thoroughly answer the journalistic how and why questions when writing about problems, trends and issues.
MS 4233 – Video Production - 3 Credit Hours
Students learn fundamental techniques of videography, editing and production utilizing programs such as Final Cut Pro. Students learn development of story packages.
MS 4683 – Social Media - 3 Credit Hours
MS 3033 – Basic Advertising - 3 Credit Hours
The study of advertising today. Investigate audience definition, research, and planning, to learn about the advertising creative process, to explore the variety of advertising media choices that are available today. Learn the basics of putting the advertising campaign together.
MS 3133 – Basic Public Relations - 3 Credit Hours
Students will learn the study and practice of public relations as a strategic process using ethical judgment and proper action to communicate with various publics.
MS 4063 – Advanced Advertising - 3 Credit Hours
Students will learn the study and practice in selling, creating and producing advertising. The course will also focus on the various types of advertising and administrative duties of advertising professionals. Including digital advertising.
MS 4093 – Copywriting and Layout - 3 Credit Hours
Study and practice of copywriting and layout for advertising, public relations, promotions, marketing, visual communication, and graphic design materials using Adobe Photoshop and Adobe InDesign software programs.
MS 4453 – Public Relations Writing - 3 Credit Hours
Students learn fundamentals of public relations writing and how to effectively distribute materials to the media. Students learn the professional use of social media.
MS 4653 – PR and the Media - 3 Credit Hours
Students learn about the relationship between the public relations profession and the journalism profession. Students learn the similarities and differences between each profession and how they work together.
Dr. Dana Eversole
Communication and Media Studies Chair
Phone:
(918) 444-2891
Fax:
(918) 444-2598
Email:
mediastudies@nsu